December 09, 2005

W.W.J.S?

You may have heard by now of the Where Would Jesus Shop campaign unveiled on Thursday by wakeupwalmart.com. The group says Wal-Mart's policy over wages, health benefits and other issues harm families and communities. In other words, Jesus wouldn’t like it. By the way, that kind of marketing is what the evil genius Karl Rove calls framing an issue, or, spinning your message in a language that appeals to the people you are targeting. Spinning with a Jesus bent always appeals to evangelical Republicans, also known as Walmart Shoppers.

Walmart responded to the campaign, saying it provides working families with a place to save. Personally, when I can’t afford to shop at Neiman Marcus, I turn to that other low cost leader, Nordstroms. You don’t see them the butt of any W.W.J.S campaign.

America needs to say no to Walmart not just because they pay their workers low wages, don’t offer proper health insurance . . . wait a second, is my employer owned by Walmart? Anyway, Walmart has done more to contribute to the white trashing of America than my own relatives – and we’re from Mississippi, the trendsetters in what is white trash.

So please, boycott Walmart. There’s only room for one white trash conglomerate in this country, and my family was here first.